Don’t you just love emails that looks great, read well, give you loads of information and maybe some lovely offers thrown in for good measure? Online marketing is fast becoming a core part of marketing strategies across the globe. Commercial emails can be beautifully targeted (given you have clean and detailed data), communicate relevant messages to your key customers and is highly measurable medium.
WebsitePro site builder and content management system is a useful tool that allows users to build, manage and update their site content. The real beauty of this option is that no technical or site development skills are needed. A huge relief if you don’t have coding skills or the budget for an extra resource.
We have now released an email marketing tool within WebsitePro, a new product feature that works seamlessly with the existing system. You can now enhance your online marketing with professional email campaigns that carry your site branding and themes. Emails are easy to create, edit, test and send from WebsitePro’s content management system, Edit Panel©.
As recipients of good and bad commercial emails, we all know how important relevant messages and targeting is. WebsitePro’s email functionality is fully integrated with the site database, allowing you to send different content by email to different customer segments. Subscribers can choose which type of email they’d like to receive, giving you more information to segment your messages. Subscribers can also change their contact preferences using links within the email, which automatically update your database.
When used in conjunction with WebsitePro’s data capture and management features, email marketing campaigns become a very easy and cost-effective way to stay in touch with your customers, strengthen your relationships and raise awareness of your product offering.
To find out more about WebsitePro, visit our website or talk to us on 1300 665 491. You can also see a live demonstration site here.
WebsitePro is a recent product launch from TPP and can also be used in conjunction with a wide range of online marketing options available. Learn more.
